机读格式显示(MARC)
- 000 01269nam0 2200265 450
- 010 __ |a 978-7-5154-0710-4 |d CNY59.80
- 100 __ |a 20161117d2016 em y0chiy50 ea
- 200 1_ |a 数据化营销 |A shu ju hua ying xiao |d = It's not the size of the data-It's how you use it |e smarter marketing with analytics and dashboards |f (美) 科恩·保韦尔斯著 |g 李文远译 |z eng
- 210 __ |a 北京 |c 当代中国出版社 |d 2016.7
- 215 __ |a 16, 248页 |d 24cm
- 330 __ |a 在本书中,世界著名营销专家科恩?保韦尔斯向我们介绍了一套操作简单,且效果极其精准的营销方法。他向我们呈现了诸多案例,任何行业的任何组织都能够通过这部作品,学习到要如何通过分析海量数据制定出高效的行动计划。
- 500 10 |a It's not the size of the data-It's how you use it : smarter marketing with analytics and dashboards |A It's Not The Size Of The Data-it's How You Use It : Smarter Marketing With Analytics And Dashboards |m Chinese
- 606 0_ |a 网络营销 |A wang luo ying xiao
- 701 _1 |a 保韦尔斯 |A bao wei er si |g (Pauwels, Koen) |4 著
- 702 _0 |a 李文远 |A li wen yuan |4 译
- 801 _0 |a CN |b WXCSXY |c 20180626
- 905 __ |a WXCSXY |d F713.36/1452